Privacy Policy
Marchanta Riverside Estate ("we", "us", "our") is committed to protecting the privacy and personal data of our guests and website visitors. This Privacy Policy explains how we collect, use, store, and protect your personal information in accordance with the General Data Protection Regulation (EU) 2016/679 ("GDPR") and applicable Portuguese data protection law.
By making a reservation through our booking system or contacting us via our website, you acknowledge that you have read and understood this Privacy Policy.
Chapter 1
Data Controller
The data controller for your personal information is: Marchanta Riverside Estate located in Ribatejo, Portugal. If you have any questions or concerns about how we handle your personal data, please contact us at info@marchanta.pt.
Chapter 2
What Personal Data We Collect
We collect and process only the personal data that is necessary to provide our services. The categories of data we may collect include:
2.1 Booking Information
Full name
Email address
Phone number
2.2 Website Enquiry Data
When you submit a contact form on our website, we collect the personal data you voluntarily provide, which may include your name, email address, and any message content you submit.
2.3 Technical Data (Analytics)
When you visit our website, we may collect certain technical and behavioural data via Google Analytics, including IP address (anonymised), browser type, pages visited, and session duration. This data is collected via cookies and is subject to Google's own privacy terms.
Chapter 3
How We Use Your Personal Data
We process your personal data on the following legal bases and for the following purposes:
3.1 Performance of a Contract (Article 6(1)(b) GDPR)
To process and manage your reservation via our booking platform, RoomRaccoon
To communicate with you about your booking, including confirmations, amendments, and cancellations
To provide the services and experiences you have requested
3.2 Legitimate Interests (Article 6(1)(f) GDPR)
To respond to enquiries submitted through our website contact form
To analyse website usage and improve the performance and content of our website through anonymised analytics data
3.3 Compliance with Legal Obligations (Article 6(1)(c) GDPR)
To comply with applicable legal and regulatory requirements in Portugal and the European Union
Chapter 4
Third-Party Service Providers
To operate our business, we share your data with the following trusted third-party processors, each of whom processes data on our behalf under appropriate data protection agreements:
4.1 RoomRaccoon (Booking Platform)
We use RoomRaccoon to manage reservations and property operations. Your booking data is processed by RoomRaccoon in accordance with their privacy policy. RoomRaccoon is compliant with GDPR and relevant data processing agreements are in place.
4.2 Google Analytics (Website Analytics)
We use Google Analytics to understand how visitors interact with our website. Google Analytics uses cookies and collects anonymised usage data. Google acts as a data processor under a Data Processing Agreement. IP anonymisation is enabled. You can opt out of Google Analytics tracking at any time via your browser settings or by using the Google Analytics Opt-out Browser Add-on (https://tools.google.com/dlpage/gaoptout).
4.3 Meta Platforms (Facebook & Instagram Pixels)
Our website uses Meta Pixel technology to measure the effectiveness of our social media presence and advertising on Facebook and Instagram. This may involve the collection of behavioural data from website visitors. Meta acts as an independent data controller for data collected via the Pixel. You can manage your ad preferences and data use through your Facebook/Instagram account settings or via https://www.youronlinechoices.eu.
Chapter 5
Cookies
Our website uses cookies to function correctly and to provide analytics. We use the following types of cookies:
Strictly necessary cookies: required for the website and booking platform to operate
Analytics cookies: Google Analytics cookies to understand visitor behaviour (anonymised)
Marketing cookies: Meta Pixel cookies used to track website activity for Facebook and Instagram advertising purposes
On your first visit to our website, you will be presented with a cookie consent banner where you may accept or decline non-essential cookies. You can update your cookie preferences at any time through your browser settings.
Chapter 6
Data Retention
Our website uses cookies to function correctly and to provide analytics. We use the following types of cookies:
Strictly necessary cookies: required for the website and booking platform to operate
Analytics cookies: Google Analytics cookies to understand visitor behaviour (anonymised)
Marketing cookies: Meta Pixel cookies used to track website activity for Facebook and Instagram advertising purposes
On your first visit to our website, you will be presented with a cookie consent banner where you may accept or decline non-essential cookies. You can update your cookie preferences at any time through your browser settings.
Chapter 7
International Data Transfers
Some of our third-party service providers, including Google and Meta, may transfer and process your data outside of the European Economic Area (EEA). Where this occurs, we ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the European Commission, to protect your personal data.
Chapter 8
Your Rights Under GDPR
Under the GDPR, you have the following rights in relation to your personal data:
Right of access: to request a copy of the personal data we hold about you
Right to rectification: to request correction of inaccurate or incomplete data
Right to erasure: to request deletion of your data, subject to legal retention obligations
Right to restriction of processing: to request that we limit how we use your data
Right to data portability: to receive your data in a structured, machine-readable format
Right to object: to object to processing based on legitimate interests
Right to withdraw consent: where processing is based on consent, you may withdraw it at any time
To exercise any of these rights, please contact us at info@marchanta.pt. We will respond within 30 days of receiving your request. You also have the right to lodge a complaint with the Portuguese data protection authority: Comissão Nacional de Proteção de Dados (CNPD) | Av. D. Carlos I, 134, 1o — 1200-651 Lisboa, Portugal
Chapter 9
Data Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, destruction, or alteration. Our booking platform (RoomRaccoon) uses industry-standard encryption and security protocols. Access to personal data is restricted to personnel who require it to fulfil their duties.
Chapter 10
Children's Privacy
Our services are not directed at children under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data without appropriate consent, please contact us and we will delete it promptly.
Chapter 11
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The most current version will always be available on our website. Material changes will be communicated to guests with active bookings via email.
Chapter 12
Contact Us
For any privacy-related questions, requests, or concerns, please contact at info@marchanta.pt.